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OEM Approved Websites Vs. Dealership Exclusive Websites
As most manufacturers now have approved Website vendors that they force dealerships to use in order to receive the OEM leads, how many of you have a Dealership Exclusive Website as well and Why?
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Comment by Mary Jo Wheeler on October 22, 2010 at 9:55pm -
Not only does the factory tie "it" to leads but they also tie "it" to money. With GM this can be big money each quarter I don't mind the factory wanting continuity with its brand, however don't stop or stifle dealers that know what they are doing. Learn from us.. work with us... don't tie your hands!
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