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Rob
Rob
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  • Naples, FL
  • United States
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Rob commented on Brian Pasch's blog post 'Internet Prices vs Walk-In Prices Questioned'
Great video Joe and team! Unfortunately, this takes place everyday in more dealers than we would like to admit. Anyone who is part of an internet sales team gets the call on their day off "Get that Tahoe off the website now!" Well,…
Nov 23, 2011
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Rob commented on Rob's video
You can change the text but be careful not to change the timeline. It seems like it would be an arduous task if there were a lot of dialog.
Oct 17, 2011
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Adam Thrasher commented on Rob's video
Rob, thanks for clarifying.  Is there any way to correct the errors in the captioning once they have been added?  Or do you have to go in and manually fix them in the file that is created before you add them to the video?
Oct 17, 2011
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Rob commented on Rob's video
Adam, I can't say whether or not the actual subtitles are indexed separately , but it does give the actual video better seo value by making it more clear to the search engines that the actual content of the video matches the title, tags and…
Oct 17, 2011
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Adam Thrasher commented on Rob's video
Rob, does Google index the subtitles separately from the video?  We are using cDemo to do video walk arounds on all of our used cars.  We do have to edit the videos once they are uploaded to YouTube, but this doesn't seem like that…
Oct 17, 2011
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Mark Ribick commented on Rob's video
Rob,  good tip! Appreciate the share. You may also want to look into freeware called DivxLand Media Subtitler. It solves your accuracy problem and helps the workflow tremendously. http://www.divxland.org/subtitler.php
Oct 17, 2011
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Brian Pasch commented on Rob's video
Thanks Rob for the follow-up to our conversation...this is a killer tip...only shared by you and I on the ISM Community.
Oct 15, 2011
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How to add Captioning to a Youtube Car Walk Around Video

http://www.DigitalMediaConquest.com Here is a video showing how to add subtitles or Closed Captioning to a Youtube video. This practice can have a profound e...
Video posted by Rob Oct 15, 2011
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Rob commented on Brian Pasch's blog post 'Tracking Google Places Referral Traffic in Google Analytics'
As usual Mr. Pasch, Brilliant!
Sep 20, 2011
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Rob commented on Brian Pasch's blog post 'Changes in Google Places Review Stars Are Here To Stay'
What happened to "Google will do no harm?"
Jul 22, 2011
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Rob commented on Brian Pasch's blog post 'Changes in Google Places Review Stars Are Here To Stay'
Will the use of an in-store tablet process run into issues with IP addresses?
Jul 22, 2011
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Rob commented on Jennifer Hutchinson's blog post 'Suggestions please?'
You didn't mention if you were uing a CRM. Do you have the ability to set up work flows in your ILM/CRM that are specific to each lead type or status? I agree with the 90 days and beyond of phone and email follow up as well as Joe's…
Jul 6, 2011
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Rob commented on Brian Pasch's blog post 'Video SEO Strategies For Conquest Marketing'
I am very excited about our Technology Showcase at the Automotive Marketing Boot Camp. I have had incredible results using video search optimization over the years, and will be sharing all of my techniques during our session. You will also get…
Apr 4, 2011

Profile Information

How did you hear about this website?
Networking
What Company Do You Work For
Marazzi Motors Nissan Audi Jaguar Land Rover
What Is Your Title
Digital Sales & Marketing Director
Verify Your Not A Spammer: What is 5 + 2?
7
Are you working in the Automotive Industry?
Yes
Why do you want to join this community?
Adventure!

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Rob's Blog

Rob

Digital Marketing - "It's Cheaper to Get Ahead than it is to Catch Up!"

Posted on February 20, 2011 at 12:05pm 0 Comments

 

There are countless places that a dealer can spend on digital advertising. In many cases dealers are simply looking for the best solution that will solve their problems, namely lack of business via digital channels. You know that you are missing deals, you just don't know how to fix it.…

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Rob

Twitter killed the video star?

Posted on December 16, 2009 at 5:51pm 0 Comments

As Google pays more attention to real time search results I have noticed the slipping of videos in SERP. Our Twitter and facebook have both stolen higher page rankings than several of our videos that used to capture the third or fourth spot consistently.



The SERP ranking of recent social media activities may be more relevant to Google than a stale old video. So has Twitter killed the video star? I think video will remain king but, Videos may have to be fresh and new to be worthy of… Continue
Rob

John Marazzi Nissan is Hiring New and Used Car Sales Naples Fort Myers Florida

Posted on August 12, 2009 at 2:32pm 0 Comments

John Marazzi Nissan is hiring Auto Sales Professionals to contribute to its rapid growth. Need 3 top Internet salespeople and 3 top floor sales-people. Must have 4 or more years of sales experience. Apply in person, no phone calls please. Must bring... proof of income and documentation of current/previous auto sales success. Applications accepted at 3640 Pine Ridge Rd. Naples, FL 34109.
Email Rob Fontano at rfontano@marazzinissan.com

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