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Kevin W. Kelly commented on Brian Pasch's blog post 'Do You Have A Choice in Used Car Advertising Websites?'

Brian, I think we are seeing the I.T. sophistication level change at last with the dealerships. As dealership's abilities to generate "first party' leads continue to escalate, advertising agencys and "thrid…

Mar 29, 2011

Kevin W. Kelly is now a member of Internet Sales Managers Community Jul 7, 2010

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Profile Information

How did you hear about this website?: Dealer Refresh

What Company Do You Work For: Toyota

What Is Your Title: Director of Marketing and I.T.

Verify Your Not A Spammer: What is 5 + 2?: 7

Are you working in the Automotive Industry?: Yes

Why do you want to join this community?: Share and learn latest ADM practices

Kevin W. Kelly's Blog

The Foundation of ADM - Vehicle Photos

Posted on July 13, 2010 at 8:26am 0 Comments 0 Likes

It all starts with the vehicle pictures. Upon looking at CARPORT EXAMPLES, I see that some suggestions are in order. I have been doing vehicle pictures since 1998 and here are some suggestions.

Look at what the pro photographers do for the OEM's. You never see the tight in, bubble shot. Also, many sloppy, in a hurry pics.

Here are some suggestions that make a difference:

Turn on the lights - high beam
Turn on 4 way flashers - calls attention to…

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At 11:24am on July 13, 2010, Brian Pasch said…: Kevin
I posted your blog but please upload a photo. We normally require that for any contributing writers. Thanks and keep writing.

Brian

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