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Building a Complete List of Automotive Social Networks

There is a distinct taste of irony to this post. I made my feelings known about cross-posting on all of the social networks earlier this month. Now I must break my own personal rule.This time, I have good reason.We're trying to compile a complete list of automotive…See More

Blog post by JD Rucker Nov 26, 2011

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10 Critical Quality Controls for Social and SEO

It takes more than money to produce an amazing Web site — it takes good sense. This webinar will cover ten of the most common and most crushing pitfalls in digital marketing. Whether you’re just starting up your Web marketing strategy or want to…

Video posted by JD Rucker Nov 11, 2011

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Ask the Experts, The Future of websites, SEO, and Social Media

Submit your most pressing questions about how to invest in Internet marketing and what to expect from your vendor. When KPA announced the acquisition of TK Carsites on October 5th it signaled a new era in service standards for internet marketing…

Video posted by JD Rucker Nov 6, 2011

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Twitter Management Tools to Streamline Your Output (and increase your ROI)

Twitter can become a real time-drain if it isn't used properly. It's the biggest reason that many dealers have abandoned Twitter - the ROI is too low to spend time on it.Done right, Twitter can be a very effective tool for generating buzz, branding, and business. The key is streamlining the process so that it…See More

Blog post by JD Rucker Nov 1, 2011

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New Media: Why The Automotive Industry is Switching Focus

This is a portion of an article titled Why the Automotive Industry is Shifting to New Media.* * *The people have spoken.They like smartphones. They trust reviews by real people more than they trust “experts.” The use Facebook… a lot. When they want to buy a car, they don’t turn the television on…See More

A blog post by JD Rucker was featured Feb 24, 2011

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New Media: Why The Automotive Industry is Switching Focus

Blog post by JD Rucker Feb 24, 2011

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James Skarzenski commented on JD Rucker's video

Just got done cleaing house, thanks for all the help and insight. I am learning things that I can use no matter where I work, even if I get out of the Car business. Thanks so much for this informative video.

Google Places for Car Dealers: Step 1 - Clean Your "House"

Jan 14, 2011

JD Rucker commented on Brian Pasch's blog post 'Google Places Reviews Are Vanishing'

I've seen it bounce back and forth on the same search.

Nov 9, 2010

Google Places for Car Dealers: Step 1 - Clean Your "House"

This segment of "7 Ways of Putting Google's Recent Changes to Work for Your Dealership" is titled "Step 1 - Clean Your House" and describ...

Video posted by JD Rucker Nov 9, 2010

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In 2011, It's All About Putting Together the Right Automotive Digital Marketing Strategy

Everyone wants to finish the year off strong. It happens every year around this time and truly ramps up between Thanksgiving and Christmas. Finishing strong means the ability to keep a job in 2011 for some.Still, now is also the time to put together your Automotive Digital Marketing Strategy. It isn't just about having the right Automotive Internet Marketing firm in your corner, having strong…See More

A blog post by JD Rucker was featured Nov 8, 2010

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In 2011, It's All About Putting Together the Right Automotive Digital Marketing Strategy

Blog post by JD Rucker Nov 8, 2010

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Glenn Pasch commented on JD Rucker's blog post 'With 15 Automotive Social Networks, Which Do You Choose?'

Thanks JD As always your feedback is very valuable. I agree, there are many to read, but if you want to keep your finger on the pulse of the industry, read as many as you can.

Nov 7, 2010

With 15 Automotive Social Networks, Which Do You Choose?

The short answer is, "All of them".Dealers, vendors, and OEMs are really embracing the concept of using social media and relying on our peers to help us face challenges, solve problems, and share best practices. The automotive industry is rebounding nicely as a whole but there are still so many out there struggling with the mercurial changes taking place, particularly with the marketing aspect.The messages are getting out. The problem is that there is a lot of noise for consumers to sift…See More

Blog post by JD Rucker Nov 6, 2010

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JD Rucker commented on Brian Pasch's blog post 'Are You Using Facebook Marketplace To Sell Cars?'

Rob, I'd love to see the data when you get it. My instincts based upon an hour spent on it a while back and 10 minutes yesterday say that there is a chance for adoption in the near future but not in its current form. Integrating Places with…

Nov 4, 2010

JD Rucker commented on Brian Pasch's blog post 'Are You Using Facebook Marketplace To Sell Cars?'

Sam, Facebook is removing tabs from profiles only, not pages. The tabs that are currently on profiles will be moved to the left sidebar, but for a dealership Facebook page there will be no change.

Nov 4, 2010

JD Rucker commented on Glynn Rodean's video

This is excellent advice. I'm dying to talk to you about ways that dealers can integrate it during the delivery process as you discussed.

Car Dealer Urgency - Facebook Upload as part of the Delivery Process - Glynn Rodean

Nov 4, 2010

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JD Rucker's Videos

JD Rucker's Blog

Building a Complete List of Automotive Social Networks

Posted on November 26, 2011 at 3:48pm 0 Comments 0 Likes

There is a distinct taste of irony to this post. I made my feelings known about cross-posting on all of the social networks earlier this month. Now I must break my own personal rule.

This time, I have good reason.

We're trying to compile a…

Continue

Twitter Management Tools to Streamline Your Output (and increase your ROI)

Posted on November 1, 2011 at 3:12am 0 Comments 0 Likes

Twitter can become a real time-drain if it isn't used properly. It's the biggest reason that many dealers have abandoned Twitter - the ROI is too low to spend time on it.

Done right, Twitter can be a very effective tool for generating buzz, branding, and business. The key is…

Continue

New Media: Why The Automotive Industry is Switching Focus

Posted on February 24, 2011 at 5:00am 0 Comments 0 Likes

This is a portion of an article titled Why the Automotive Industry is Shifting to New Media.

* * *

The people have spoken.

They like smartphones. They trust reviews by real people more than they trust “experts.” The use…

Continue

In 2011, It's All About Putting Together the Right Automotive Digital Marketing Strategy

Posted on November 8, 2010 at 1:19am 0 Comments 0 Likes

Everyone wants to finish the year off strong. It happens every year around this time and truly ramps up between Thanksgiving and Christmas. Finishing strong means the ability to keep a job in 2011 for some.

Still, now is also the time to put together your Automotive Digital Marketing Strategy. It isn't just about having the right Automotive Internet Marketing firm in your corner, having strong… Continue

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